How does it feel to have a 25-foot Titan at your beck and call? Pretty amazing. In fact, every aspect of life is better with a Titan. In support of the launch of gaming blockbuster Titanfall,  EA and Respawn Entertainment–along with its agency Heat–set out to capture the ear-to-ear grinning invincibility you feel when you first climb into your very own Titan and start dominating the world. The “Shadow” spot brings to life the theme of the overall Titanfall campaign, “Life is Better with a Titan” as we see two guys, each shadowed by his own massive Titan, strolling through the city where they all inevitably meet. 

Credits

Client Electronic Arts (Titanfall video game) Agency Heat  Warren Cockrel, creative director/copywriter; Anna Rowland, creative director/art director; Jake Grand. content producer; Aaron Salis, strategist. Production Hungry Man  Wayne McClammy, director; Mino Jarjoura, exec producer; Nate Young, producer; Eigil Bryld, Darran Tiernan, DPs. Editorial Final Cut Eric Zumbrunnen, editor; Scott Butzer, assistant editor; Saima Awan, exec producer; Suzy Ramirez, post producer. Visual Effects The Mill LA Phil Crowe, Jon Leonti, creative directors; John Shirley, lead compositor; Adam Scott, colorist; Sue Troyan, exec producer; Anastasia Von Rahl, post producer. Music Beacon Street Studios Track--”Me and My Shadow” (Jolson/Rose/Dreyer). Andrew Feltenstein, John Nau, arrangers; Leslie DiLullo, exec producer. Sound Design Mit Out Sound  Ren Klyce, sound designer.  Respawn Erik Kraber, sound designer. Audio Post Lime Studios. Rohan Young, engineer.

MySHOOT Profiles