We’re taken to a business headquartered in a suburban home where a worker is rewarded for doing a stellar job with the proverbial perk of a “corner office.” The only problem is that the corner office in a residence isn’t quite the power space it is in a highrise.
Titled “Corner Office,” this spot for FedEx Ground was directed by Randy Krallman of Smuggler for BBDO New York. It’s one of three spots in a package which features fictional micro-businesses and how FedEx Ground helps them.
CreditsClient FedEx Ground Agency BBDO New York David Lubars, chief creative officer, worldwide; Greg Hahn, chief creative officer, NY; Gianfranco Arena, Peter Kain, executive creative directors; Tom Kraemer, sr. creative director/writer; Peter Alsante, creative director/copywriter; Dan Kenneally, creative director/art director; David Rolfe, director of integrated production; Amy Wertheimer, group executive producer. Production Smuggler Randy Krallman, director; Matthew Woolf, DP; Ian Blain, producer. Editorial MackCut Ian Mackenzie, editor; Zach Patten, assistant editor; Gina Pagano, exec producer. Post/VFX The Mill Color Company 3 Tim Masick, colorist Audio Post Sound Lounge Tom Jucarone, mixer
Directing Duo rubberband. Meshes Athleticism and Artistry In “Sabrina” For Nike Basketball
Directing duo rubberband. of production house SMUGGLER blends sport and symphony in perfect harmony in “Sabrina” for Nike, featuring basketball superstar and newly minted WNBA champion, Sabrina Ionescu.
Playing on the court alongside classical musicians, the film masterfully captures the passion and precision of basketball in sync with the elegance of strings and horns, creating a harmonious celebration of athleticism and artistry.
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