Santa Claus gets svelte and stylish as we see him upgrade everything from his suit to his sleigh in this epic year-long transformation for the 2019 Audi RS 5 Sportback.
Capturing the makeover is this online holiday short, New Santa, directed by Craig Gillespie of MJZ for agency M/H VCCP (formerly MUH-TAY-ZIK | HOF-FER).
Client Audi Agency M/H VCCP John Matejczyk, chief creative officer, co-founder; Joel Kaplan, executive creative director, associate partner; Allen Yu, Peter Neils, Eduardo Quadra, associate creative director; Michael Gallagher, sr. copywriter; Kinda Loughran, copywriter; Miranda Lee, art director; Tanya LeSieur, head of production, associate partner; Nicole Van Dawark, sr. integrated producer; Lexi Alaga, associate producer; Matt Hofherr, chief strategy officer/North America, co-founder. Production MJZ Craig Gillespie, director; Emma Wilcockson, exec producer; Debbie Tietjen, line producer. Bohemian Pictures Sherry Baumgart, exec producer; Daniela Bazgova, production manager; Lucie Vaskova, production coordinator. Editorial Final Cut LA Joe Guest, editor; Dillon Stoneburner, assistant editor; Suzy Ramirez, exec producer; Tamara Treu, producer. Music Squeak E. Clean Amy Crilly, head of production; Amanda Patterson, exec producer; Rob Barbato, creative director, composer; Drew Fischer, sound designer. Track title: “Making Progress” Audio Post One Union, Eben Carr, Matt Wood, sr. engineers. Color Company 3 Stefan Sonnenfeld, colorist; Gabriel Wakeman, producer; Ashley McKim, exec producer. VFX Eight VFX Shira Boardman, exec producer; Ryan Dahlman, producer; Jean-Marc Demmer, creative director; Julien Aucouturier, lead Flame artist; Joe Chiao, Philip Ineno, Flame artists; Alex Taylor, Shaun Tsou, Samuel Jorgensen, Marcelo Pasqualino, Nuke artists; Jaguar Lee, Yann Mallard, designers; Edwin Schapp, animator; Thomas Lopez, rigger; Yu Fuji, Houdini FX; Jarrod Avalos, motion tracker; Leticia Saldana, modeler; Ross Denner, lighter.
This trailer promotes Charge Around The Globe, a new adventure docuseries that follows record-breaking traveler Lexie Limitless on an extraordinary journey to circumnavigate the globe in an electric vehicle--traveling over 30,000 kilometers across six continents, all in pursuit of one world record. The three-part series on Prime Video in the U.K. showcases the capabilities of modern electric vehicles while immersing viewers in the numerous experiences and challenges Lexie encounters throughout her journey. As she navigates various challenges throughout her trip, Charge Around the Globe serves as a testament to the spirit of exploration. Ford, Wieden+Kennedy London and WracK teamed on the series.
The documentary aims to address the primary concern hindering many consumers from transitioning to electric: doubts about the range and capability of electric vehicles. As a 120-year-old brand, Ford looked to its past as inspiration for the switch that’s taking place today. Over a century ago, pioneering explorer Aloha Wanderwell set off from Nice at the age of 16 to become the first woman to drive around the world in a Ford Model T. Now, in 2024, we get to see Lexie, the youngest person to visit every country in the world, take to the wheel of the electric Ford Explorer, reinventing that historic journey for a new generation. Along the way, she meets extraordinary people, navigates difficult terrains, and faces the challenges of a constantly evolving charging infrastructure that puts her to the test.
“Charge Around The Globe has been the ultimate test drive for our new electric Ford Explorer. We took on every kind of weather and road condition and dealt with just about every charging scenario. The journey embodies the true... Read More
