In anticipation of the summer film Spider-Man: Homecoming in which its vehicles (the A8, “R8V10 Spyder and TTS Roadster) appear, Audi released this digital short, “Driver’s Test,” featuring Peter Parker (the secret identity of Spider-Man), portrayed by Tom Holland, and comedian JB Smoove who plays an instructor grading Parker on his behind-the-wheel driving test.
Jody Hill of Caviar Content directed the short for agency MUH·TAY·ZIK | HOF·FER.
CreditsClient Audi Agency MUH·TAY·ZIK | HOF·FER John Matejczyk, executive creative director; Matt Hofherr, chief strategy officer; Michelle Spear Nicholson/Tanya LeSieur, head of production; Joel Kaplan, group creative director; Lyra Rider, sr. producer; Sam Petersson, copywriter; David Roth, copywriter. Production Caviar Content Jody Hill, director; Michael Sagol, exec producer; Eric Treml, DP; Bernard Rahill, line producer; Jesse Fleece, assistant director; Nadeem Ashayer, 2nd AD; Mark Snelgrove, production designer. Casting ASG Casting Arlene Schuster-Goss. Editorial Union Editorial Jim Haygood, editor; Nicholas Lipari, assistant editor; Michael Raimondi, president/managing partner; Joe Ross, executive producer; Mannix Rickenbacher, graphics artist. VFX Method Stephanie Gilgar, sr. exec producer; Michelle Machado, sr. producer; Vernon Wilbert, VFX supervisor; Lee Carlton, CG supervisor. Color Company 3 Sean Coleman, colorist. Finishing Resolution Evan Guidera, Flame artist; Logan Aries, finishing producer; Todd Iorio, VFX supervisor. Audio Post Lime Studios Rohan Young, mixer; Susie Boyajan, exec producer. Music Sony Pictures Music cues for Spiderman: Homecoming Sound Design stimmung Gus Koven, sound designer.
TBWA\Media Arts Lab, Directing Team Megaforce Weigh In On Tongue-in-Cheek Apple Film
Directed by Megaforce via production company Iconoclast for agency TBWAMedia Arts Lab in L.A., this Apple film titled "No Sweat" features a weightlifter effortlessly spinning and manipulating massive weights as if they were batons, metaphorically representing the ability of the M4 family of chips--M4, M4 Pro, and M4 Max--to handle the most demanding workloads with ease, all set to Des’ree’s famed music track “You Gotta Be.” [video width="1046" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/11/01112010/M4-chip-No-Sweat-Apple.mp4"][/video] Read More