Customers dining on Dairy Queen’s Chicken FlameThrower Sandwich have to inhale when they talk–otherwise, flames will shoot out of their mouths, making for one hot meal.
Credits
Agency: Grey | New York Tim Mellors, chief creative officer; Jonathan Rodgers, executive creative director; Steve Krauss, creative director/art director; Ari Halper, creative director/copywriter; Seth Gorenstein, producer. Production Company: harvest Baker Smith, director; Bonnie Goldfarb, Scott Howard, executive producers; Deb Tietjen, producer. Curtis Wehr, DP. Shot on location in Bloomington, Calif. Editorial: Crew Cuts Jake Jacobsen, editor; Ethan Mitchell, assistant editor; Nancy Shames, executive producer; Michelle Bellaff, producer. Postproduction: Nice Shoes Chris Ryan, colorist; Eric Gelgand, online editor. Quiet Man, New York Johnnie Semerad, creative director/Inferno compositor; Colin Stackpole, lead Inferno artist; Steve Koenig, Elsa Tu, Ryan Baer, Inferno compositors; Gray Hirschfield, head of production; Tyler Jarrett, assistant producer. Audio: Sound Lounge Philip Loeb, mixer.
Screenwork Type:Top Spot
Ad Council, ONDCP, Strawberry Frog, Director Haya Waseem Team To Combat Opioid Overdoses
Developed as part of the Ad Council’s partnership with the Office of National Drug Control Policy (ONDCP) and created pro bono by agency StrawberryFrog, this public service campaign underscores the vital role young people can play in reversing opioid overdoses by carrying naloxone (often branded as Narcan or ReVive).
Directed by Haya Waseem via production company Object & Animal, this “It’s Gotta Be You” PSA shows how a girl answers the call to help save another young person.
Raising awareness of opioid overdose reversal medications like naloxone is a critical way to empower young adults to save lives, as the presence of fentanyl in illicit drugs and in counterfeit pills continues to put countless lives at risk nationwide. Naloxone is available without a prescription in all 50 states and territories and can reverse an opioid overdose.
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