A young boy turns from couch potato watching TV to an active participant in life as Rubik’s Cube-like propelled changes of scenery place him and other kids in outdoor activities.
Credits
Production Company: Paranoid U.S. Sophie Gateau, director; Phillip Detchmendy, Claude Letessier, executive producers; Ahnee Boyce, producer; Phil Lanyon, DP. CMC, Vancouver Christian Allen, executive producer; Ahnee Boyce, producer. Editorial: JMB Post Productions Robb Innes, editor Visual Effects: JMB Post Productions Robb Innes, visual effects artist; Randy Egan, visual effects supervisor. Audio: Wayne Kozak Audio Productions, Vancouver Chris McIntosh, mixer/sound designer/composer/arranger; Wayne Kozak, Davor Vulama, sound designers/composers/arrangers.
Screenwork Type:Top Spot
Ad Council, ONDCP, Strawberry Frog, Director Haya Waseem Team To Combat Opioid Overdoses
Developed as part of the Ad Council’s partnership with the Office of National Drug Control Policy (ONDCP) and created pro bono by agency StrawberryFrog, this public service campaign underscores the vital role young people can play in reversing opioid overdoses by carrying naloxone (often branded as Narcan or ReVive).
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Raising awareness of opioid overdose reversal medications like naloxone is a critical way to empower young adults to save lives, as the presence of fentanyl in illicit drugs and in counterfeit pills continues to put countless lives at risk nationwide. Naloxone is available without a prescription in all 50 states and territories and can reverse an opioid overdose.
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