A young boy turns from couch potato watching TV to an active participant in life as Rubik’s Cube-like propelled changes of scenery place him and other kids in outdoor activities.
Credits
Production Company: Paranoid U.S. Sophie Gateau, director; Phillip Detchmendy, Claude Letessier, executive producers; Ahnee Boyce, producer; Phil Lanyon, DP. CMC, Vancouver Christian Allen, executive producer; Ahnee Boyce, producer. Editorial: JMB Post Productions Robb Innes, editor Visual Effects: JMB Post Productions Robb Innes, visual effects artist; Randy Egan, visual effects supervisor. Audio: Wayne Kozak Audio Productions, Vancouver Chris McIntosh, mixer/sound designer/composer/arranger; Wayne Kozak, Davor Vulama, sound designers/composers/arrangers.
Screenwork Type:Top Spot
Top Spot of the Week: Frédéric Planchon Directs “Play Has No Limits” For Sony PlayStation, adam&eveDDB
Directed by Frédéric Planchon of Academy Films for agency adam&eveDDB, this spot from Sony Interactive Entertainment for the PlayStation brand shows how much fun life can be when we take play seriously. The film takes you through an ordinary city as it transforms into play. From dustbins turning into basketball hoops and staircases converting into slides, PlayStation shows you that play is everywhere and in everything.
The action spotlights the joy and elation everyone can experience when they welcome PlayStation and a world of play into their lives.
Titled “PS5 | Play Has No Limits,” this film spotlights the joy and elation one can experience when they welcome PlayStation and a world of play into their life.
Framestore served as VFX/post studio.
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