A teenage girl learns a tough lesson about Internet image posting as strangers she encounters during the course of the day all know her. The first stranger is a cool looking guy so at the outset things seem pretty good. But when a middle-aged coach, a group of teenage boys and a creepy looking busboy recognize her–asking an intrusive question or two along the way–it’s clear that she has much to worry about.
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A teenage girl learns a tough lesson about Internet image posting as strangers she encounters during the course of the day all know her. The first stranger is a cool looking guy so at the outset things seem pretty good. But when a middle-aged coach, a group of teenage boys and a creepy looking busboy recognize her–asking an intrusive question or two along the way–it’s clear that she has much to worry about.
Screenwork Type:Top Spot
Ad Council, ONDCP, Strawberry Frog, Director Haya Waseem Team To Combat Opioid Overdoses
Developed as part of the Ad Council’s partnership with the Office of National Drug Control Policy (ONDCP) and created pro bono by agency StrawberryFrog, this public service campaign underscores the vital role young people can play in reversing opioid overdoses by carrying naloxone (often branded as Narcan or ReVive).
Directed by Haya Waseem via production company Object & Animal, this “It’s Gotta Be You” PSA shows how a girl answers the call to help save another young person.
Raising awareness of opioid overdose reversal medications like naloxone is a critical way to empower young adults to save lives, as the presence of fentanyl in illicit drugs and in counterfeit pills continues to put countless lives at risk nationwide. Naloxone is available without a prescription in all 50 states and territories and can reverse an opioid overdose.
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