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    “Time Moves On” For Phantom Planet, Director Max Winkler

    By SHOOTUpdated:No Comments1958 Views

    Director Max Winkler, whose feature Jungleland starring Charlie Hunnam and Jack O’Connell is playing in theaters and began streaming last week, has wrapped his first music video, Phantom Planet’s “Time Moves On.”

    “If you grew up in Los Angeles in the late ‘90s there was a good chance Phantom Planet was the soundtrack to your life,” said Winkler, who directs commercials and music videos, respectively, through sister company RSA and Black Dog Films. “As a kid I used to wait outside their shows desperately hoping for the chance to meet Alex Greenwald and get him to sign my ‘Phantom Planet Is Missing’ record. The fact that now, 20-something years later, I’ve had the opportunity to make something with one of my all-time favorite bands is deeply thrilling!”

    Greenwald shared, “This is one of my favorite videos because it’s beautiful in its simplicity; it’s just one continuous shot. Max Winkler thought up the idea.”

    Winkler explained, “Our goal was to showcase Phantom Planet’s greatest strength–their songwriting. Taking a page from Springsteen’s ‘Brilliant Disguise’ video, I wanted to put the viewer in the middle of the performance. No tricks, no fancy cuts, just a guy and his guitar. I think at this particular moment in time where live music is scarce to find, watching Alex for one uninterrupted take telling you who he is, with nowhere to hide, should hold people over ‘til they get the chance to see Phantom Planet in person again.

    Credits

    Client Phantom Planet/Warner Bros. Music ADA; Anti Gravity Entertainment Brad Aarons, artist management. Production Black Dog Films Max Winkler, director; Matt Garrett, DP; Buddy Brakha, Martin Roker, Molly Bohas, exec producers; Stephen Bielecki, producer. Production Services Shaw Creative LLC Joseph Shaw, exec producer.

    Media Type:Music Video
    ScreenWork Categories:Music Video
    Video Tags:Black Dog FilmsMax WinklerRSA



    The Docter Twins Direct Part 2 Of FactSets’ “Not Just The Facts” Comedy Campaign From VSA Partners

    Thursday, November 21, 2024

    FactSet, a global financial digital platform and enterprise solutions provider, has partnered with Chicago-based creative agency VSA Partners to unveil a second round of spots in its “Not Just the Facts” campaign. The campaign originally launched back in April.

    The campaign was built on a core strategic insight: While quality data is critical for financial professionals, facts in isolation provide little value. FactSet’s personalization, data connectivity, open and flexible technology, and dedicated service and support provide the context necessary for the investment community to turn facts into valuable insights--and make the most of them.

    The new creative picks up where the previous left off. This time it focuses on a particularly boorish office worker, drolly played by character actor Wyndham Maxwell, who ticks off an encyclopedic list of facts and non sequiturs during business meetings and to the bemusement of his colleagues.

    The tongue-in-cheek campaign, which plays more like a perfect-pitch comedy series than a typical B2B commercial effort, is a major departure from financial services industry norm--both in its use of humor and in its humanistic approach. Starting this week, FactSet will roll out 16 unique spots—a combination of :30s, :15s, :06s and nine “shorts”—across multiple channels including digital, streaming and CTV.

    This :30, “Dinos,” has an office worker’s relevant reference to dinosaurs spark our boorish colleague who proceeds to utter one irrelevant fact after another about the prehistoric creatures.

    The Los Angeles–based Docter Twins (Matthew and Jason Docter) directed the original campaign and this new humorous work through their production company, Thinking Machine. The identical twin... Read More

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