A woman is caring for her husband and her son, both of whom are sick and tucking into the living room together. She is taking both of their temperatures. Both look so sick and unhappy. She reads both temperatures revealing the husband to have the highest temperature of 102 degrees. She gives him an extra sympathetic pat and leaves the room. He looks to make sure she is gone, and then says to his son “Hey, in your face.” An announcer then says “If you love to win play Cash Win Fall” and a ticket is shown with the words “You have to play.”
Credits
Agency: Hill Holliday Spencer Deadrick, group creative director; Doug Champan, associate creative director/art director; John Simpson, associate creative director/writer; Bryan Sweeney, executive producer; Kellie Heartwell, senior producer Production Company: Sandwick Films,Element Productions Stephen Kessler, director; Bill Sandwick, executive producer; Andrzej Bartkowiak, DP,Eran Lobel, executive producer; Heather Holladay, producer Editorial: 89 Editorial Michael Coletta, editor; Bob Cagliero, executive producer; Kris Polinsky, producer Postproduction: Finish Editorial Dave Pickett, colorist; Matt Rogers, Smoke artist Audio: Soundtrack Recording Group Brian Heidebrecht, audio post mixer
Apple, Director Kim Gehrig Deploy Wiggle Man To Introduce iPhone 16e
This “Meet iPhone 16e” spot features a wiggle man dancing his heart out over his powerful new iPhone 16e.
Directed by Kim Gehrig via production house Somesuch for agency Apple Marcom, the ad also offers a first listen of “Talk,” Selena Gomez and Benny Blanco’s new song.
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