A romance between a sexy doe and a manly bear–each with human-like bodies–heats up the cinema screens, underscoring the “naturally juicy” prowess of Orangina.
Agency: FFL Paris Fred & Farid, creative directors; Michael Zonnenberg, Joseph Dubruque, Nicolas Lautier, Baptiste Clinet, creatives; Robin Accard, producer. Production Company: Psyop Todd Mueller & Kylie Matulick, directors; Daniel Bergman, executive producer; Mariya Shikher, producer; Nicholas Weigel, animation director; David Chontos, additional design. Stink, London. Sylvaine Mella, executive producer; Richard Fenton, producer. Editorial: Trim Editing Paul Hardcastle, editor Postproduction: THE MILL, London Jamie Wilkinson, colorist; Stephen Venning, producer; Pip Malone, 3D producer; Juan Brockhaus, 3D/animation lead artist; James Rogers, 3D technical director; Rick Thiele, fur technical director; Jimmy Kiddell, environment lead; Thomas Champon, motion capture technical director; Grant Walker, Sam Driscoll, Laurent Makokski, Alex Hammond, Ed Boldero, James Spillman, Janak Thakker, Jesus Parra, Douglas Laissance, Marco Kowalik, Can Y. Sanalan, Max Dennison, Noel Hocquet, Justin Summe
Ad Council, ONDCP, Strawberry Frog, Director Haya Waseem Team To Combat Opioid Overdoses
Developed as part of the Ad Councilโs partnership with the Office of National Drug Control Policy (ONDCP) and created pro bono by agency StrawberryFrog, this public service campaign underscores the vital role young people can play in reversing opioid overdoses by carrying naloxone (often branded as Narcan or ReVive).
Directed by Haya Waseem via production company Object & Animal, this โItโs Gotta Be Youโ PSA shows how a girl answers the call to help save another young person.
Raising awareness of opioid overdose reversal medications like naloxone is a critical way to empower young adults to save lives, as the presence of fentanyl in illicit drugs and in counterfeit pills continues to put countless lives at risk nationwide. Naloxone is available without a prescription in all 50 states and territories and can reverse an opioid overdose.
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