Roderick Fenske of Hungry Man directed this tall tale of an excuse so that a worker can miss a scheduled office motivational speaker session. Even better, the excuse will get the inventive worker off to Vegas for some fun. Agency is R&R Partners.
Agency: R&R Partners Arnie DiGeorge, executive creative director; Doug Finelli, creative director; Steve Andrews, art director; Tony Marin, writer/associate creative director; Dustin Oliver, producer. Production Company: Hungry Man, Inc Roderick Fenske, director; Dan Duffy, Cindy Becker, exec producers; Ken Licotta, line producer; Joost van Starrenburg, DP. Editorial: Rex Edit Kevin Anderson, editor; Bill Fortney, exec producer; Chanel Boyd, producer. Postproduction: Company 3 Dave Hussey, colorist Visual Effects: Vendetta Post Pete Mayor, VFX artist; Andrea Bygrave, exec producer. Audio: POP Sound Mitch Dorf, mixer; Susie Boyajan, producer.
Ad Council, ONDCP, Strawberry Frog, Director Haya Waseem Team To Combat Opioid Overdoses
Developed as part of the Ad Council’s partnership with the Office of National Drug Control Policy (ONDCP) and created pro bono by agency StrawberryFrog, this public service campaign underscores the vital role young people can play in reversing opioid overdoses by carrying naloxone (often branded as Narcan or ReVive).
Directed by Haya Waseem via production company Object & Animal, this “It’s Gotta Be You” PSA shows how a girl answers the call to help save another young person.
Raising awareness of opioid overdose reversal medications like naloxone is a critical way to empower young adults to save lives, as the presence of fentanyl in illicit drugs and in counterfeit pills continues to put countless lives at risk nationwide. Naloxone is available without a prescription in all 50 states and territories and can reverse an opioid overdose.
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