Talking horses enjoy grain–not the feedbag variety but healthy, delicious Nutri-Grain Bars. However, when a human enters the stable, the horses have to pretend they can’t talk and that they love the mundane oats encased in burlap.
Credits
Agency: Leo Burnett Billy Mawhinney, creative director; Monty Verdi, art director; Graeme Light, producer. Production Company: Stink Blake Powell, executive producer. Smuggler, bicoastal. Filip Engstrom, director; Patrick Milling Smith, Brian Carmody, executive producers; llison Kunzman, Laura Thoel, heads of production; Jeff Miller, producer; Crille Forsberg, DP. Editorial: Union Editorial Nick Lofting, editor. Postproduction: Method Clark Muller, colorist; Rhubie Jovanov, executive producer. Visual Effects: Method Andymac, executive creative director/visual effects supervisor; Andy Davis, comp supervisor; Bryant Reif, CG supervisor; Randie Swanberg, Wensen Ho, compositors; Kurt Lawson, Cecile Tecson, Robert Tatum, junior compositors; Tom MacDougall, Steve Toccaceli, Laura Barbera, CG character animators; Dave Carlson, Geoff Mark, CG artists; Robert Owens, effects producer; Susan T. O’Neal, head of production; Matthew McManus, effects executive producer.
Screenwork Type:Best Work
Ad Council, ONDCP, Strawberry Frog, Director Haya Waseem Team To Combat Opioid Overdoses
Developed as part of the Ad Council’s partnership with the Office of National Drug Control Policy (ONDCP) and created pro bono by agency StrawberryFrog, this public service campaign underscores the vital role young people can play in reversing opioid overdoses by carrying naloxone (often branded as Narcan or ReVive).
Directed by Haya Waseem via production company Object & Animal, this “It’s Gotta Be You” PSA shows how a girl answers the call to help save another young person.
Raising awareness of opioid overdose reversal medications like naloxone is a critical way to empower young adults to save lives, as the presence of fentanyl in illicit drugs and in counterfeit pills continues to put countless lives at risk nationwide. Naloxone is available without a prescription in all 50 states and territories and can reverse an opioid overdose.
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