Tom Carty of Gorgeous directed this spot which tells the story of a wealthy man who has no heirs and who sets out to find one–only to have his call unanswered. The spot promotes Fonecta’s search industry service whereby a person who receives a phone call from an unfamiliar number can find out who is calling. Agency was SEK & Grey, Helsinki.
Credits
Production Company: Gorgeous Enterprises Tom Carty, director; Ciska Faulkner, producer; Bruno Delbonnel, DP; John Beard, production designer. Editorial: The Quarry Jonnie Scarlett, editor Postproduction: THE MILL, London
Screenwork Type:Best Work
Ad Council, ONDCP, Strawberry Frog, Director Haya Waseem Team To Combat Opioid Overdoses
Developed as part of the Ad Council’s partnership with the Office of National Drug Control Policy (ONDCP) and created pro bono by agency StrawberryFrog, this public service campaign underscores the vital role young people can play in reversing opioid overdoses by carrying naloxone (often branded as Narcan or ReVive).
Directed by Haya Waseem via production company Object & Animal, this “It’s Gotta Be You” PSA shows how a girl answers the call to help save another young person.
Raising awareness of opioid overdose reversal medications like naloxone is a critical way to empower young adults to save lives, as the presence of fentanyl in illicit drugs and in counterfeit pills continues to put countless lives at risk nationwide. Naloxone is available without a prescription in all 50 states and territories and can reverse an opioid overdose.
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