A man stands in his office and shaves himself. He looks carefully in the mirror to make sure he does a good job–of shaving his chest hair in a pattern that looks like he has a built-in tie and shirt collar. The moral of this story: Being bored can lead to stupid behavior so you better check out the exciting offerings on entertainment.ie.
Credits
Agency: Cawley Nea TBWA, Dublin, Ireland Alan Kelly, creative director; Mark Black, art director; Graham Stewart, copywriter. Production Company: Red Rage Films, Dublin Lena Beug, director; Paul Holmes, producer; Kip Bogdahn, DP. Editorial: Windmill Lane, Dublin Philipo Cullen, editor. Postproduction: Windmill Lane, Dublin Dave Hughes, colorist. Audio: No. 4 Studios@Windmill Lane Paddy Gibbons, audio post mixer.
Screenwork Type:Best Work
Ad Council, ONDCP, Strawberry Frog, Director Haya Waseem Team To Combat Opioid Overdoses
Developed as part of the Ad Council’s partnership with the Office of National Drug Control Policy (ONDCP) and created pro bono by agency StrawberryFrog, this public service campaign underscores the vital role young people can play in reversing opioid overdoses by carrying naloxone (often branded as Narcan or ReVive).
Directed by Haya Waseem via production company Object & Animal, this “It’s Gotta Be You” PSA shows how a girl answers the call to help save another young person.
Raising awareness of opioid overdose reversal medications like naloxone is a critical way to empower young adults to save lives, as the presence of fentanyl in illicit drugs and in counterfeit pills continues to put countless lives at risk nationwide. Naloxone is available without a prescription in all 50 states and territories and can reverse an opioid overdose.
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