A girl turns on a light inside her dollhouse only to have it flicker off a moment later. She then exhales out the window of her real house, creating a ripple effect, causing wind chimes to move, leaves to rustle about and ultimately rows upon rows of windmills to gain momentum. The windmills then help to power the town as the lights in the girl’s real house and dollhouse come on.
Credits
Production Company: Uber Content Stewart Hendler, director/writer/co-DP; Kevin Gosselin, DP; Phyllis Koenig, Preston Lee, executive producers.
Screenwork Type:Best Work
Ad Council, ONDCP, Strawberry Frog, Director Haya Waseem Team To Combat Opioid Overdoses
Developed as part of the Ad Council’s partnership with the Office of National Drug Control Policy (ONDCP) and created pro bono by agency StrawberryFrog, this public service campaign underscores the vital role young people can play in reversing opioid overdoses by carrying naloxone (often branded as Narcan or ReVive).
Directed by Haya Waseem via production company Object & Animal, this “It’s Gotta Be You” PSA shows how a girl answers the call to help save another young person.
Raising awareness of opioid overdose reversal medications like naloxone is a critical way to empower young adults to save lives, as the presence of fentanyl in illicit drugs and in counterfeit pills continues to put countless lives at risk nationwide. Naloxone is available without a prescription in all 50 states and territories and can reverse an opioid overdose.
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