To illustrate that Flytoget is the fastest way from town to Oslo Airport, this spot for the express train turns its route into a roller coaster, with one family feeling the full impact of speed on their way to a vacation.
Directed by Martin Werner, produced by production house Bacon (Copenhagen, Oslo, Stockholm) and made with Oslo agency Try, the film is a wonderfully absurd take on the simple value proposition of getting to the airport quickly.
CreditsClient Flytoget Agency Try Production Company Bacon Martin Werner, production company; Magne Lyngner, exec producer; Øystein Dyb, producer; Marcel Zyskind, DP; Ola J. Nestande, VFX supervisor; Roland Mylanus, production designer; Simen Dahl, 1st AD; Andreas W. Martinsen, sound designer
Top Spot of the Week: Change the Ref, Energy BBDO Take “The Final Exam” To Escape Gun Violence
Gun safety nonprofit Change the Ref’s latest approach to reducing gun violence takes the form of a new video game, “The Final Exam,” developed by Energy BBDO, Webcore Games, Druid Creative Gaming, and Flutu Music.
“The Final Exam” challenges gamers to see if they can survive the school day during a shooting, educating them on the harsh reality of gun violence and empowering them to drive real change against it by advocating for key gun safety bills.
Energy BBDO gamified the topic of gun violence to get in front of players--ranging from Gen-Z to boomers--as well as parents, students aged 18-22, and gun control activists. The game was designed based on real data gleaned from school shootings.
From the escape timeframe to the drills, sounds, alarms, messages on the wall, and objects left behind, every detail has been faithfully re-created to immerse players in this tragic reality.
Players will find data hidden in school books, boards and maps, providing factual information about school shootings in the U.S.
Throughout the game, five different pieces of proposed legislation are featured to educate players on how they can prevent future tragedies, and inspire them to take action politically, including:
--Ban Of Assault Weapons
--Secure Storage Ethan’s Law
--Ban Of High Capacity Magazines
--Background Checks For All Gun Sales
--Raise The Minimum Age to Purchase
If a player collects all five bills, then they have the option to survive/escape (“win”).
“The Final Exam” is designed to be played on computers, and is available for download. Here’s a video providing a feel for the full game, which was rolled out at the recent TwitchCon.
Read More