Diana Markosian directed this public service film, “No Child Lost,” via The Corner Shop for The Archewell Foundation out of M&C Saatchi London.
Markosian captures the devastating effect that social media has had on various households. The film sensitively creates a dialogue about how the lack of regulation and unsafe design of social media platforms has led to children being exposed to a plethora of harmful content–all in the quiet “safety” of their homes and neighborhoods.
Markosian hones in on the shared experience of these parents to articulate how online platforms led to children becoming vulnerable to malicious and often explicit content. “No Child Lost” not only aims to raise collective awareness about the dangers that social media poses to kids and adolescents, but also promotes the initiatives of The Archewell Foundation’s Parent’s Network, which is there to provide support to parents and families who are impacted.
The We Are The Parents’ Network consists of parents who have first-hand knowledge of the pain and destruction that results from bad users and usage of social media. The group’s mission is to prevent anyone else from suffering the way these parents have.