Anthony Garth of Avalon Films directed this spot in which people in the street share their vision of what Jesus looked like. They’re all dramatically different visions, whetting our appetitie for how Rembrandt depicted the Lord. We can find out at the Detroit Institute of the Arts. Agency is Goodby, Silverstein & Partners.
Credits
Agency: Goodby, Silverstein & Partners Ralph Watson, Rick Dennis, executive creative directors; Tim Teegarden, art director; Patrick McHugh, copywriter; Jamie McCarthy, head of content production; Patrick O�Brien, producer. Production Company: Avalon Films Anthony Garth, director; Audrey Pask, exec producer; Peter Klein, DP; Shannon Cragin, line producer. Editorial: BEAST, Detroit Chris Chynoweth, editor; Ryan Demetrak, assistant editor; Laura Hochthanner, sr. producer.
Screenwork Type:Best Work
PRETTYBIRD Director Salomon Ligthelm Reunites With Little Simz On “Flood” Music Video
PRETTYBIRD filmmaker Salomon Ligthelm reteams with English-Nigerian artist Little Simz on the conceptual and visually rich music video “Flood.”
Featuring Obongjayar & Moonchild Sanelly, “Flood” is a hyper-stylized meditation on materialism and its role in shaping culture.
Staying in a performance-based visual space, Ligthelm captures Little Simz in dramatic black and white. True to his signature photographic style--which borders on the edge of fine-art-like--the framing and texture of ‘Flood’ plays quite minimalist while the performances are equally playful and extravagant.
Ligthelm previously directed Little Simz’s 2021 award-winning music video “Introvert.”
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