EnergyBBDO and director Brian Billow of Hungry Man teamed on this new rite of the baseball off season for a rabid White Sox fan. He has decided not to shave from the last out of the prior season until opening day this year.
Credits
Agency: Energy BBDO Dan Fietsam, chief creative officer; Mike Roe, creative director; Isabela Ferreira, art director; Jonathan Ozer, copywriter; Brigette Whisnant, director of film and digital production; Maris Xerogianes, producer. Production Company: Hungry Man, Inc Brian Billow, director; Cindy Becker, exec producer; Rick Rosemeyer, line producer; Kurt Brandstetter, DP. Editorial: Cutters John Dingfield, editor; Patrick Casey, producer. Postproduction: Sol Design fx Michelle Timpone, motion graphics designer; Steve Wood, finish editor; Neal Cohen, exec producer. Sound Design: Another Country Dave Gerbosi, sound designer/mixer
Screenwork Type:Best Work
Ad Council, ONDCP, Strawberry Frog, Director Haya Waseem Team To Combat Opioid Overdoses
Developed as part of the Ad Council’s partnership with the Office of National Drug Control Policy (ONDCP) and created pro bono by agency StrawberryFrog, this public service campaign underscores the vital role young people can play in reversing opioid overdoses by carrying naloxone (often branded as Narcan or ReVive).
Directed by Haya Waseem via production company Object & Animal, this “It’s Gotta Be You” PSA shows how a girl answers the call to help save another young person.
Raising awareness of opioid overdose reversal medications like naloxone is a critical way to empower young adults to save lives, as the presence of fentanyl in illicit drugs and in counterfeit pills continues to put countless lives at risk nationwide. Naloxone is available without a prescription in all 50 states and territories and can reverse an opioid overdose.
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