Elias Arts was music house on this Super Bowl spot in which sr. citizens escape from a retirement home for a night on the town, carousing and carrying on. Centerpiece of the score was the song “We Are Young” by FAN. Noam Murro of Biscuit Filmworks directed for Deutsch LA.
Credits
Agency: DeutschLA, Inc. Mark Hunter, chief creative officer; Brett Craig, group creative director; Gordy Sang, sr. art director; Brian Siedband, sr. copywriter; Vic Palumbo, director of integrated production; Victoria Guenier, director of content production; Paul Roy, executive producer; Kacey Hart, producer; Dave Rocco, music supervisor. Production Company: Biscuit Filmworks Noam Murro, director; Shawn Lacy, exec producer; Jay Veal, line producer. Editorial: Rock Paper Scissors Ted Guard, editor; Chad Hoerner, assistant editor; CL Weaver, exec producer. Visual Effects: A52 Andrew Romatz, CG supervisor; Andres Barrios, lead Flame; Jamie McGriety, VFX producer; Megan Meloth, exec producer. Music: Elias Arts Dave Gold, creative director; Ann Haugen, exec producer; Kiki Martinez, producer.
Song: “We Are Young” by FAN. Audio: 740 Sound Design Andrew Tracy, mixer.
Top Spot of the Week: Frédéric Planchon Directs “Play Has No Limits” For Sony PlayStation, adam&eveDDB
Directed by Frédéric Planchon of Academy Films for agency adam&eveDDB, this spot from Sony Interactive Entertainment for the PlayStation brand shows how much fun life can be when we take play seriously. The film takes you through an ordinary city as it transforms into play. From dustbins turning into basketball hoops and staircases converting into slides, PlayStation shows you that play is everywhere and in everything.
The action spotlights the joy and elation everyone can experience when they welcome PlayStation and a world of play into their lives.
Titled “PS5 | Play Has No Limits,” this film spotlights the joy and elation one can experience when they welcome PlayStation and a world of play into their life.
Framestore served as VFX/post studio.
Read MoreMySHOOT Profiles
Add A Comment