Psyop brings Supercell's latest Clash of Clans videogame to life in this humorous "Hammer Jam" spot. Trevor Conrad of Psyop directed the piece, with effects and animation from the Psyop studio–driven by a score from composer Andrew Sherman of Butter, and sound design by Brian Emrich.
CreditsVisual Effects/Animation: Psyop, bicoastal Trevor Conrad, director; Neysa Horsburgh, managing director; Amanda Miller, EP; Drew Bourneuf, head of production; Nick Read, sr. producer; Nathan Lueptow, Scott Thomas, producers; Jacob Markson, Jonathan Howard, assistant producers; Ben Chan, Tristyn Pease, storyboards; Samrath Kaur, Paul Kim, Edmund Liang, designers; Jane Byrne, lead TD; Austin Brown, 2D lead; Ryan Hurd, Mathew Rotman, VFX; Liu Holiday, Garrett Oneal, Alan Yang, previz artists; Michael Johnson, Alan Yang, texture artists; Zed Bennett, Nelio Naut, Josh Sobel, riggers; Nelio Naut, Josh Sobel, Lukas Wadya, technical animation; Jane Byrne, Michael Johnson, Ryan Kirkwood, Nitesh Nagda, lighters; Jean-Dominique Fievet, animation director; Ares Deveaux, Bryce Erickson, Will Kistler, Melik Malkasian, Garrett Oneal, Yung Pham, Jean-Leny Sole, Tommy Taylor, Alan Yang, 3D animators; Reuben Corona, matte painter; Austin Brown, Lane Jolly, Ryan Raith, Danny Song, compositors; Kim Stevenson, Flame artist. (Toolbox: Arnold, Maya, Houdini, Nuke, Flame, Photoshop) Agency: Barton F. Graf, New York; Production: Psyop, bicoastal; Trevor Conrad, director. Music/Sound Brian Emrich, sound designer. Butter, bicoastal Andrew Sherman, composer/creative director; ian Jeffreys, exec producer; Kristin Kuraishi, producer. Audio Post Heard City, NY Evan Mangiamele, mixer; Sasha Awn, exec producer.
TBWA\Media Arts Lab, Directing Team Megaforce Weigh In On Tongue-in-Cheek Apple Film
Directed by Megaforce via production company Iconoclast for agency TBWAMedia Arts Lab in L.A., this Apple film titled "No Sweat" features a weightlifter effortlessly spinning and manipulating massive weights as if they were batons, metaphorically representing the ability of the M4 family of chips--M4, M4 Pro, and M4 Max--to handle the most demanding workloads with ease, all set to Desโreeโs famed music track โYou Gotta Be.โ [video width="1046" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/11/01112010/M4-chip-No-Sweat-Apple.mp4"][/video] Read More