Squeak E. Clean Studios provided the musical score and LSD turned out sound design for this "FUTURELIGHT–Made to Defy" spot for The North Face, showing us how state-of-the-art apparel can brave extreme weather while still being aesthetically pleasing. While the combo sounds futuristic, such clothing as arrived, well suited to those who push themselves to the outdoor limits.
Rodrigo Valdes of Gloria, Los Angeles, directed for agency Sid Lee, New York.
CreditsClient The North Face Agency Sid Lee, New York Production Gloria, Los Angeles Rodrigo Valdes, director. Music/Sound Squeak E. Clean Studios, Los Angeles Track title: "Breathwork" Lindsay marcus, composer; Rob Barbato, creative director; Amanda Patterson, sr. producer. Sound Design LSD, Santa Monica, Calif. Michael Anastasi, sound designer. Audio Post Lime Studios, Santa Monica Zac Fisher, mixer
The Best Work You May Never See: McCann NY, Director Christian Breslauer Sound Grande For New York Lottery
McCann New York launched a campaign for the New York Lottery which includes this music video-style spot directed by Christian Breslauer of London Alley. The :30 features a signature song, “Sounds Grande,” as we see our featured music video protagonist get into the lotto spirit thanks to the new GRANDE Scratch-Off Games (up to $3 million in cash prizes, and a chance drawing for one of 100 VIP trips to Billboard Latin Music Week in Miami). The new lotto games were designed by McCann Design, inspired by the colorful storefronts of New York bodegas. [video width="1920" height="1080" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/09/18010750/YNSL3561000H_NYL_SOUNDS-GRANDE_30_ENGLISH.mp4"][/video] Read More