Director Jeffery Plansker of Supply & Demand, and VFX/animatin house Superfad turned out this look at all that’s going on en masse in a given moment on Sprint for Goodby, Silverstein & Partners.
Credits
Agency: Goodby, Silverstein & Partners Production Company: Supply & Demand Jeffery Plansker, director Visual Effects: Superfad Will Hyde, creative director/director of animation; Kevin Batten, Rob Sanborn, exec producers; Kevin Lau, sr. art director; Will Johnson, art director; Danielle Hazank, producer; Joana Cruz, Flame artist; Yates Holley, Tim Kadowaki, Bryan Cox, Ian Mankowski, Damon Snyder, Henry Foster, Billy Maloney, 3D; Miles Kinghorn, Claudia Yi Leon, compositors; Sandy Chang, Paul Yeh, designers/compositors; Carlos Florez, compositor/3D; Charles Jensen, editor.
Ad Council, ONDCP, Strawberry Frog, Director Haya Waseem Team To Combat Opioid Overdoses
Developed as part of the Ad Council’s partnership with the Office of National Drug Control Policy (ONDCP) and created pro bono by agency StrawberryFrog, this public service campaign underscores the vital role young people can play in reversing opioid overdoses by carrying naloxone (often branded as Narcan or ReVive).
Directed by Haya Waseem via production company Object & Animal, this “It’s Gotta Be You” PSA shows how a girl answers the call to help save another young person.
Raising awareness of opioid overdose reversal medications like naloxone is a critical way to empower young adults to save lives, as the presence of fentanyl in illicit drugs and in counterfeit pills continues to put countless lives at risk nationwide. Naloxone is available without a prescription in all 50 states and territories and can reverse an opioid overdose.
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