"Defender: No Time To Die" is a TV/cinema campaign for the Land Rover Defender. This tie-in spot to the upcoming James Bond film No Time To Die was created by agency Spark44 and showcases the Defender vehicle’s extreme off-road capability. The idea was to exhibit the New Defender’s off-road features in the most challenging environment imaginable–by the stunt team on the set of No Time To Die. The ultimate product demonstration for the ultimate off-road vehicle.
Brian Fraser, global chief creative officer at Spark44, said, “This campaign is a celebration of what happens when two of the most iconic British brands come together and of course it’s delivered with just a little smile.”