A man who was removing Halloween decorations hangs precariously off his home’s rooftop after the ladder he was standing on falls. He asks a neighborhood youngster to go get help. The lad dashes off but instead returns with other kids who merely watch the man hanging by his fingernails. The kids’ inaction is explained by a simple message that appears on screen: “Next Halloween, give out the good stuff…Snickers.”
Credits
Production Company: TWC (Thomas Winter Cooke) David Jellison, director; Mark Thomas, executive producer; John Mullins, producer; Sean O๏ฟฝDey, DP Editorial: Red Car, Santa Monica Shira Ankori, editor Visual Effects: Red Car, Santa Monica Chris Homel, effects artist Audio: Red Car, Santa Monica Shira Ankori, audio post mixer
Ad Council, ONDCP, Strawberry Frog, Director Haya Waseem Team To Combat Opioid Overdoses
Developed as part of the Ad Councilโs partnership with the Office of National Drug Control Policy (ONDCP) and created pro bono by agency StrawberryFrog, this public service campaign underscores the vital role young people can play in reversing opioid overdoses by carrying naloxone (often branded as Narcan or ReVive).
Directed by Haya Waseem via production company Object & Animal, this โItโs Gotta Be Youโ PSA shows how a girl answers the call to help save another young person.
Raising awareness of opioid overdose reversal medications like naloxone is a critical way to empower young adults to save lives, as the presence of fentanyl in illicit drugs and in counterfeit pills continues to put countless lives at risk nationwide. Naloxone is available without a prescription in all 50 states and territories and can reverse an opioid overdose.
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