This campaign created by Fallon New York centers on what an unkempt shirt collar attracts–including vampires who can relate to the look.
In this ad titled “Take The Creepy Out of Your Collar,” vampires pester a worker with a Dracula-like shirt collar. To the rescue comes a fellow worker with his shirt collar neatly reined in thanks to Würkin Stiffs magnetic collar stays, a product that first appeared on the TV show Shark Tank.
Scott Corbett of Station Film directed both spots in this package, which were shot by DP Kip Bogdhan.
CreditsClient Würkin Stiffs Agency Fallon New York Charlie Wolff, creative director; Madeleine Trebenski, copywriter; Brittain McNeel, art director; Jimmy Wade, producer; Andrew Koningen, director of production. Production Station Film Scott Corbett, director; Caroline Gibney, exec producer/producer; Stephen Orent, managing partner; Kip Bogdhan, DP. Editorial/Postproduction Beast Merritt Duff, editor; Melissa Lubin, offline exec producer; Benjamin Algar, edit assistant; Scott Bravo, Flame. Color Company 3 Billy Gabor, colorist; Soraia Callison, exec producer. Music Production Rob Dennier. Audio Post Lime Studios Tom Paolantonio, mixer; Susie Boyajin, exec producer.
TBWA\Media Arts Lab, Directing Team Megaforce Weigh In On Tongue-in-Cheek Apple Film
Directed by Megaforce via production company Iconoclast for agency TBWAMedia Arts Lab in L.A., this Apple film titled "No Sweat" features a weightlifter effortlessly spinning and manipulating massive weights as if they were batons, metaphorically representing the ability of the M4 family of chips--M4, M4 Pro, and M4 Max--to handle the most demanding workloads with ease, all set to Des’ree’s famed music track “You Gotta Be.” [video width="1046" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/11/01112010/M4-chip-No-Sweat-Apple.mp4"][/video] Read More