Seriously’s sixth Best Fiends animated short, The Immortal Cockroach, features the voice of Maurice LaMarche (Futurama, Zootopia) as the main character, Lapoleon.
Alongside LaMarche is award-winning actress Pamela Adlon (Better Things, Californiacation) and actor David Herman (Office Space). The feature film quality short was directed by Augusto Schillaci and produced by Golden Globe-nominated Reel FX Animation Studios, which is best known for its work on Ice Age and Despicable Me.
Client Seriously/Best Fiends Visual Effects/Animation Reel FX Animation Studios, Dallas Augusto Schillaci, director/art dir/VFX supervisor; Rod Douglas, storyboard artist; Vincent Bisschop, Federico Moreno Breser, Nicolas Villareal, art dept; Tom Jordan, modeling supervisor; Douglas Bell, rigging supervisor; Steve Eger, Joe Porritt, Alex Salmar, rigging; Megan Shaffer, surfacing supervisor; Jeff Huard, Daniel Smith, surfacing; Chris Browne, character FX supervisor; Yuri Martell, matte painting; Dan West, layout lead; Andre Alvarenga, Thomas De Maleingreau, Sean Monteagudo, layout; Eddy Lowinski, FX supervisor; Tony Fan, Evan Robinson, Jyota Malcolm, Matthieu Bruneau, FX; Keenan Proffitt, environment supervisor; Elyse Roy, environment; Martin Ferland, animation supervisor; Kirby Atkins, Kosta Dracopaulos, Jason Park, Justin Ustel, Syuan-Ru Wu, Anna Masquelier, Tiago Ferreira, Chris Burnham, Helene Papet, animation; Kelsey Craig, Jessica M. Hogan, ltg supervisor; Lighting: Luiz Fernando Araujo, Jillian Blair, Melissa Gilbreath, Tim Goransson, Srabani Halarnkar, Swapnil Halarnkar, Pierre Lauret, Alice Lepoutre, Anthony Russo, Randy Tecson, ltg; Seth Schwartz, CG supervisor; John Anderholm, technical supervision; John Levanas, TD; Ted Lebeau III, render supervision; Aldo Victoria, render wrangler. Additional Modeling/Surfacing McFly Studio. Additional Modeling/Surfacing and Animation/FX Agora Studio (Toolbox: Maya, Nuke)
FactSet, a global financial digital platform and enterprise solutions provider, has partnered with Chicago-based creative agency VSA Partners to unveil a second round of spots in its “Not Just the Facts” campaign. The campaign originally launched back in April.
The campaign was built on a core strategic insight: While quality data is critical for financial professionals, facts in isolation provide little value. FactSet’s personalization, data connectivity, open and flexible technology, and dedicated service and support provide the context necessary for the investment community to turn facts into valuable insights--and make the most of them.
The new creative picks up where the previous left off. This time it focuses on a particularly boorish office worker, drolly played by character actor Wyndham Maxwell, who ticks off an encyclopedic list of facts and non sequiturs during business meetings and to the bemusement of his colleagues.
The tongue-in-cheek campaign, which plays more like a perfect-pitch comedy series than a typical B2B commercial effort, is a major departure from financial services industry norm--both in its use of humor and in its humanistic approach. Starting this week, FactSet will roll out 16 unique spots—a combination of :30s, :15s, :06s and nine “shorts”—across multiple channels including digital, streaming and CTV.
This :30, “Dinos,” has an office worker’s relevant reference to dinosaurs spark our boorish colleague who proceeds to utter one irrelevant fact after another about the prehistoric creatures.
The Los Angeles–based Docter Twins (Matthew and Jason Docter) directed the original campaign and this new humorous work through their production company, Thinking Machine. The identical twin... Read More
