This spot is one of three in an “Every Flavor Welcome” campaign that takes consumers on a visual journey, highlighting the wide range and breadth of cuisines available through DoorDash delivery service. Created by The Martin Agency, the campaign showcases more than 50 unique dishes styled in visually stunning, high-contrast, and appetizing ways from burgers and fries to the Ethiopian raw beef dish kitfo and Japanese shiso leaves.
Joel Kefali of production house Rattling Stick directed the spots, including this one titled “Shisito.”
Credits
Client DoorDash Agency The Martin Agency Production Rattling Stick Joel Kefali, director VFX Carbon Matt McManus, exec producer; Anwei Chen, Lauryn Grimando, VFX producer; Mat Stevens, CG supervisor; Marco Oryx, designer; Beau Cameron, CG lead; Danka Chiang, CG lighter; John Price, Flame artist; Ujala Saini, Flame assist; Tiago Majuelos, Matty Deans, Robert Wallace, Frances Haszard, Margaret Bialis, illustrators/animators; Jeff Boddy, creative director; Josh Van Praag, Brody Davis, 3D generalists. Aubrey Woodiwiss, colorist; Ale Amato, Briana Brackett color assistant.
Johnnie Walker wraps up the year with an inspiring campaign that is a direct and bold response to those who would question the strength of women. Created by AlmapBBDO in São Paulo, Brazil, this anthem film--“Forte São Elas” (“Strong are the Women”) starring actress Alice Braga--references one of the most iconic productions in the brand’s history worldwide:”The Man Who Walked Around The World.”
Produced by Surreal Hotel Arts, directed by Lu Villaça, and featuring an original soundtrack by Cabaret Studio, “Forte São Elas” shows Braga walking as she describes how strength plays an essential role in the daily life of every woman. Whether facing stereotypes or countless other barriers, women are the masters of their own choices and stay true to their journeys.
“The campaign recognizes the emotional strength and resilience of every woman who faces and overcomes obstacles every day, and boldly challenges outdated stereotypes. And when they say that whisky is too strong for women, we will tell them: it’s the women who are strong,” said Andrea Rubim, head of marketing for Johnnie Walker.
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