In the year 2030, Peter Pan returns as a righteous hero defending Neverland from Hook who monopolizes technologies. But with the aid of Kia, Peter makes sure that everyone–not just the privileged few–can benefit from new technologies in the not-too-distant future.
Directed by Philippe André (who’s on the roster of production house Skunk), this three-minute epic tale, Peter Returns, is the centerpiece of a Kia Motors campaign produced by Markenfilm for agency Innocean.
Client Kia Motors Agency Innocean Worldwide Production Markenfilm Philippe Andre, director; Ottar Gudnason, DP. Postproduction Giantstep In-Ah Lee, exec producer. Music Sujin Nam, recorded with the Bratislava Symphony Orchestra.
Johnnie Walker wraps up the year with an inspiring campaign that is a direct and bold response to those who would question the strength of women. Created by AlmapBBDO in São Paulo, Brazil, this anthem film--“Forte São Elas” (“Strong are the Women”) starring actress Alice Braga--references one of the most iconic productions in the brand’s history worldwide:”The Man Who Walked Around The World.” Produced by Surreal Hotel Arts, directed by Lu Villaça, and featuring an original soundtrack by Cabaret Studio, “Forte São Elas” shows Braga walking as she describes how strength plays an essential role in the daily life of every woman. Whether facing stereotypes or countless other barriers, women are the masters of their own choices and stay true to their journeys. “The campaign recognizes the emotional strength and resilience of every woman who faces and overcomes obstacles every day, and boldly challenges outdated stereotypes. And when they say that whisky is too strong for women, we will tell them: it’s the women who are strong,” said Andrea Rubim, head of marketing for Johnnie Walker. [video width="1280" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/12/19005421/Johnnie-Walker-StrongAreTheWomen-1.mp4"][/video] Read More
