The history of Orange Julius and its creator, Julius Freed, who originally invented a pigeon shower, is told in a humorous viral video that plays like a pseudo documentary. The film was shot in a mix of HD and Super 8 and undercranked at a faster speed to make it look like a vintage film.
Agency: Space150 Riley Kane, associate creative director, writer; Billy Jurewicz, creative director; Kym Carranza, producer Production Company: Shoot First Entertainment Zack Resnicoff, JC Khoury, directors; Jory Adam, production designer; Amy Stearley, wardrobe stylist
Editorial: Shoot First Entertainment Zack Resnicoff, JC Khoury, editors
Ad Council, ONDCP, Strawberry Frog, Director Haya Waseem Team To Combat Opioid Overdoses
Developed as part of the Ad Council’s partnership with the Office of National Drug Control Policy (ONDCP) and created pro bono by agency StrawberryFrog, this public service campaign underscores the vital role young people can play in reversing opioid overdoses by carrying naloxone (often branded as Narcan or ReVive).
Directed by Haya Waseem via production company Object & Animal, this “It’s Gotta Be You” PSA shows how a girl answers the call to help save another young person.
Raising awareness of opioid overdose reversal medications like naloxone is a critical way to empower young adults to save lives, as the presence of fentanyl in illicit drugs and in counterfeit pills continues to put countless lives at risk nationwide. Naloxone is available without a prescription in all 50 states and territories and can reverse an opioid overdose.
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