Spectrum’s "Monsters" campaign created by agency Something Different continues with a couple of spots directed by David Shane of O Positive, including this piece titled “Gamer” which features the Vampire family coping with the horrors of bandwidth troubles and slow Internet from the phone company.
Mr. Vampire sidesteps Mrs. Vampire’s wishes to stop gaming night so she can go online and work. But if he stops the kids from gaming, he fears losing his title of “cool Dad.”
Client Charter Communications/Spectrum Agency Something Different Tommy Henvey, partner/chief creative; Patti McConnell, managing partner/executive producer; Richard Ryan, creative director; Garrett Crabb, sr. producer; Hanna Wexler, production coordinator. Production O Positive David Shane, director; Ralph Laucella, Marc Grill, exec producers; Ken Licata, exec producer/line producer; Dan Ouellette, production designer; Marlene Guidara, set decorator; Paul Linkogle, prop master; Ed French, special FX makeup; Linda Barcojo, makeup; Melissa Desrosiers, costume designer; Jacey Stamier, costumer. Postproduction Crew Cuts Craig Rohrer, editor; Cal Ciarcia, assistant editor; Nancy Jacobsen, partner/exec producer; Diana Seldin, producer; Stephanie Norris, post EFX producer. Music JSM Music Joel Simon, chief creative officer/composer; Seamus Kilmartin, composer; Jeff Fiorello, exec producer.
Johnnie Walker wraps up the year with an inspiring campaign that is a direct and bold response to those who would question the strength of women. Created by AlmapBBDO in São Paulo, Brazil, this anthem film--“Forte São Elas” (“Strong are the Women”) starring actress Alice Braga--references one of the most iconic productions in the brand’s history worldwide:”The Man Who Walked Around The World.” Produced by Surreal Hotel Arts, directed by Lu Villaça, and featuring an original soundtrack by Cabaret Studio, “Forte São Elas” shows Braga walking as she describes how strength plays an essential role in the daily life of every woman. Whether facing stereotypes or countless other barriers, women are the masters of their own choices and stay true to their journeys. “The campaign recognizes the emotional strength and resilience of every woman who faces and overcomes obstacles every day, and boldly challenges outdated stereotypes. And when they say that whisky is too strong for women, we will tell them: it’s the women who are strong,” said Andrea Rubim, head of marketing for Johnnie Walker. [video width="1280" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/12/19005421/Johnnie-Walker-StrongAreTheWomen-1.mp4"][/video] Read More
