Spectrum’s "Monsters" campaign created by agency Something Different continues with a couple of spots directed by David Shane of O Positive, including this piece titled “Gamer” which features the Vampire family coping with the horrors of bandwidth troubles and slow Internet from the phone company.
Mr. Vampire sidesteps Mrs. Vampire’s wishes to stop gaming night so she can go online and work. But if he stops the kids from gaming, he fears losing his title of “cool Dad.”
Client Charter Communications/Spectrum Agency Something Different Tommy Henvey, partner/chief creative; Patti McConnell, managing partner/executive producer; Richard Ryan, creative director; Garrett Crabb, sr. producer; Hanna Wexler, production coordinator. Production O Positive David Shane, director; Ralph Laucella, Marc Grill, exec producers; Ken Licata, exec producer/line producer; Dan Ouellette, production designer; Marlene Guidara, set decorator; Paul Linkogle, prop master; Ed French, special FX makeup; Linda Barcojo, makeup; Melissa Desrosiers, costume designer; Jacey Stamier, costumer. Postproduction Crew Cuts Craig Rohrer, editor; Cal Ciarcia, assistant editor; Nancy Jacobsen, partner/exec producer; Diana Seldin, producer; Stephanie Norris, post EFX producer. Music JSM Music Joel Simon, chief creative officer/composer; Seamus Kilmartin, composer; Jeff Fiorello, exec producer.
This trailer promotes Charge Around The Globe, a new adventure docuseries that follows record-breaking traveler Lexie Limitless on an extraordinary journey to circumnavigate the globe in an electric vehicle--traveling over 30,000 kilometers across six continents, all in pursuit of one world record. The three-part series on Prime Video in the U.K. showcases the capabilities of modern electric vehicles while immersing viewers in the numerous experiences and challenges Lexie encounters throughout her journey. As she navigates various challenges throughout her trip, Charge Around the Globe serves as a testament to the spirit of exploration. Ford, Wieden+Kennedy London and WracK teamed on the series.
The documentary aims to address the primary concern hindering many consumers from transitioning to electric: doubts about the range and capability of electric vehicles. As a 120-year-old brand, Ford looked to its past as inspiration for the switch that’s taking place today. Over a century ago, pioneering explorer Aloha Wanderwell set off from Nice at the age of 16 to become the first woman to drive around the world in a Ford Model T. Now, in 2024, we get to see Lexie, the youngest person to visit every country in the world, take to the wheel of the electric Ford Explorer, reinventing that historic journey for a new generation. Along the way, she meets extraordinary people, navigates difficult terrains, and faces the challenges of a constantly evolving charging infrastructure that puts her to the test.
“Charge Around The Globe has been the ultimate test drive for our new electric Ford Explorer. We took on every kind of weather and road condition and dealt with just about every charging scenario. The journey embodies the true... Read More
