Nike’s latest film, “You Can’t Stop Our Voice,” illustrates how you don’t have to be a global superstar to make an impact and extends NIKE, Inc.’s effort to get out the vote. Directed by Hiro Murai (an alum of SHOOT's 2010 New Directors Showcase) via Doomsday Entertainment and narrated by actress Regina King, the film features such athletes as LeBron James, Naomi Osaka, Odell Beckham Jr., Sue Bird, Ja Morant, A’Ja Wilson and Tim Anderson.
In alignment with Nike’s efforts to increase voter participation and minimize barriers to voting, the company has partnered with transportation networking company Lyft to support early voting and access to discounted rides in communities that have historically had a harder time getting to the polls, as well as supporting voters in Nike World Headquarters’ backyard.