Extreme sport skateboarding on a satellite dish is embraced by one adventurous athlete whose beverage of choice is appropriately enough, Mountain Dew. VFX house was The Mission. Tarsem of @radical.media directed for BBDO New York.
Credits
Client: Mountain Dew Agency: BBDO New York Lauren Connolly, Tim Bayne, exec VP/executive creative directors; Oliver Handlos, creative director/copywriter; Jens Waernes, creative director/art director; Chris Lenz, executive producer. Production Company: @radical.media Tarsem, director; Frank Scherma, Tommy Turtle, exec producers; Rebecca Deelo, production supervisor; Cathy Dunn, head of production. Editorial: Whitehouse Post Productions Ben Stephens, editor; Lauren Hertzberg, exec producer; Marcia Wigley, post producer. Visual Effects: The Mission Rob Trent, creative director; Michael Pardee, exec producer; Brad Scott, Flame; Piotr Karwas, animation director; Samir Lyons, animator; Raul Dominguez, modeler/texturer; Rick Grandy, rigger; Diana Cheng, VFX producer.
Discipline:Visual Effects
Genre:Action
Media Type:Commercial: Television
ScreenWork Categories:Commercial
Screenwork Type:Top Ten Chart
Top Spot of the Week: Smith & Foulkes Direct A Breakthrough For Circuit Breakers In Schneider Electrics’ “100 Years”
Through the eyes of a child growing up, life’s biggest moments unfold, each one interrupted by unexpected power cuts. Smith & Foulkes are back with yet another wholesome story--this one showing that as a child matures, so does his understanding of the need for a solution, leading to the discovery of Schneider Electrics' advanced circuit breakers, now celebrating 100 years.
Orchestrated through heartwarming animation in this Schneider Electrics’ client-direct spot titled “100 Years,” Smith & Foulkes via Riff Raff Films craft a playful yet impactful journey, illustrating how over the years Schneider Electric’s circuit breaker seamlessly steps in when it’s needed the most. Mathematic served as VFX studio.
Read MoreMySHOOT Profiles
Add A Comment