An inventive Foley artist creates the sound effects to accompany a kung-fu film sequence we see on screen. The artist deploys bowling pins, popping balloons, wooden boards and other means to generate appropriate audio. He then opens a can of Mountain Dew, which at first offers ideal audio accompaniment, but subsequent resulting sounds (swallowing and belching) don’t quite make the grade.
Credits
Agency: Zack & J.C. Zack Resnicoff and J.C. Khoury, directors, writers, producers, editors, sound designers; Martin Ahlgren, DP. Production Company: Zack & J.C. Zack Resnicoff and J.C. Khoury, directors, writers, producers, editors, sound designers; Martin Ahlgren, DP. Editorial: Zack & J.C. Zack Resnicoff and J.C. Khoury, directors, writers, producers, editors, sound designers; Martin Ahlgren, DP. Postproduction: Post Logic Studios N.Y. Alex Berman, colorist Visual Effects: Method Randie Swanberg, visual effects artist Sound Design: Zack & J.C. Zack Resnicoff and J.C. Khoury, directors, writers, producers, editors, sound designers; Martin Ahlgren, DP. Audio: earth2mars Mike Levesque, audio post mixer
Top Spot of the Week: Hellmann’s Super Bowl Ad Reunites “When Harry Met Sally” Stars Meg Ryan and Billy Crystal
Hellmann’s Super Bowl commercial “When Sally Met Hellmann’s” brings together Billy Crystal and Meg Ryan--35 years after the 1980s’ hit rom-com When Harry Met Sally, evoking timeless flavor and nostalgia with the iconic line: “I’ll have what she’s having.” Reprising their beloved roles of Harry and Sally, the duo hilariously recreates the film’s unforgettable scene in Katz’s Delicatessen, with a deliciously creamy twist, thanks to Hellmann’s mayonnaise.
The :30 commercial finds Sally sitting across from Harry, wearing his classic cable knit fisherman’s sweater, celebrating their anniversary over a traditional deli lunch. Sally is displeased with her turkey sandwich until she adds a generous squeeze of rich and creamy Hellmann’s mayonnaise that adds mind-blowing flavor so palpable that the rest of the patrons can’t help but notice. So much so, award-nominated actress and producer, Sydney Sweeney, takes notice, delivering the famous line, “I’ll Have What She’s Having.”
This is a :60 version of the spot which was created by agency VML and directed by Jake Szymanski. (The :30 is slated to run during the second quarter of the Super Bowl.)
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