This spot features a couple of charming dancing aprons playfully preparing a meal in their IKEA kitchen. Using clever and inventive puppetry, directors Jonny & Will breathe new life into these everyday objects creating endearing yet playful product heroes. 

Produced by Blinkink and FINCH, this family of aprons ad for IKEA Australia out of agency The Monkeys  is running online, in cinemas Down Under and across IKEA owned channels.

Credits

Client IKEA Australia Agency The Monkeys Scott Nowell, executive creative director; Barb Humphries, Tim Pashen, James Harvey, sr. creatives; Katyana O’Neill, Renee Bryant, creative team; Humphrey Taylor, group content director; Kelly Howard, sr. content director; Lauren Shelley, sr. content manager; Thea Carone, head of TV; Penny Brown, sr. producer. Production Blinkink and FINCH Jonny & Will, directors; Bart Yates, Correy Esse, exec producers; Kev Harwood, producer; Marge McInnes, line producer; Daisy Bray, production manager; Jamie Coe, storyboard artist; Alexander Berchert, modelmaker/puppeteer; Arthur de Borman, set/layout design; Lachlan Milne, DP; Jonny & Will, Alexander Berchert, puppeteers. Editorial The Editors Ryan Boucher, editor; Daniel Fry, sr. producer. VFX Finch Post Hazel Gibson, VFX producer; Andy Timms, head of VFX; Quade Biddle, on-set VFX supervisor; Jonte Wendt, VFX artist; Tristan La Fonatine, colorist. Sound Song Zu Abby Sie, sound designer; Ramesh Sathiah, music composition; Katria Aquilia, exec producer. Music Licensing Level Two Track: “Boyfriend” by Confidence Man

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