David Jones, Australia’s oldest department store, taps into its heritage with a gaze through its Xmas display windows over some 182 years in this spot directed by John Hillcoat via Aussie production house Collider for agency The Monkeys.
Barking Owl turned out music and sound design for this bit of holiday cheer simply titled “Window.”
Credits
Client David Jones Agency The Monkeys, Sydney & Melbourne, Australia Ant Keogh, chief creative officer; Barbara Humphries, Brianna Ho, creative directors; Scott Zuliani, copywriter; Connor Beaver, art director; Romanca Mundrea, national head of production; Katie Wellbelove, producer; Jaimee Kerr, group content director; Vicky Mockler, content director; Jessie Roper, content manager. Production Collider, Melbourne & Sydney John Hillcoat, director; Olivia Hantken, exec producer. Music/Sound Barking Owl, West Los Angeles Kelly Bayett, creative director; Hannah Alter, producer; Morgan Johnson, sound designer. Barking Owl, original music. Audio Post Sonar, Moore Park, Australia Editorial Exile Kirk Baxter, editor. VFX/Post Fin Design + Effects Justin Bromley, Stuart White, VFX supervisors; Alastair Stephen, VFX producer. Isabelle Howarth, producer.
Following World AIDS Day, which was celebrated on December 1, co-production companies Central Films and Freelance For track one manโs existential, and potentially career-altering, decision to โcome outโ as living with HIV in Spain in this public service spot titled โThe HInVisible Celebrity.โ
Out of agency Seรฑora Rushmore for ViiV Healthcare Spain, in collaboration with GESIDA, SEISIDA, and Apoyo Positivo, the PSA--directed by Rodrigo Garcรญa Sรกiz via Central Films Spain--addresses the stigma against publicly living with HIV in Spanish society. In the more than 40 years since the first case of HIV appeared in Spain, no public figure in Spain has claimed to have HIV. Viiv Healthcare Spain asks, if there are 150,000 people with HIV in Spain (or approximately 1 in 300), why donโt we know anyone with HIV?
The central character, who dons a mask of television-pixelated anonymity, gives himself an introspective pep-talk ahead of announcing his status to the Spanish public. Along the way, he wonders what will become of his career, and reputation in general, even as he recognizes that his declaration could change Spainโs cultural landscape for the better and for all of those in Spain who live with HIV every day. As no public figure in Spain has ever announced living with HIV--due to fear of public rejection--this character realizes that such a role model could change that.
The character has already begun building social media awareness with his Instagram profile, @famosoinvihsible, which began cataloging his life as a public figure earlier this fall. Still, though, the figure either leaves himself out of the picture, faces away from the camera, or dons the pixelated mask associated with anonymous admission. โThe HInVisible... Read More