This head-to-head game show scenario pits two teams of contestants against each other; the one with the edge being the group with a realtor, underscoring the competitive advantage such a professional can bring to the home buying process.
In this National Association of Realtors’ spot titled “Home Inspection,” we see both teams confront a giant termite. But the team with the realtor prevails as the real estate pro thrashes the termite into submission.
Mike Maguire of MJZ directed for agency Arnold Worldwide.
Credits
Client National Association of Realtors Agency Arnold Worldwide, Jim Elliott, global chief creative officer; Sean McBride, EVP, executive creative director; Nate Donabed, VP, creative director (art); Josh Kahn, VP, creative director (copy); Ashley Herrin, art director; Nate Hafer, sr. copywriter; Liz Breen, copywriter; Jamie Malnati, jr. art director; Miki Turner, jr. copywriter; William Near, SVP, executive producer; Jake Williams, assistant broadcast producer; Brian Banineau, EVP, social & content systems; Lydia Leavitt, director, social & content systems; Christin Barth, manager, social & content systems; Alex Flores, associate, social & content systems. Production MjZ Mike Maguire, director; Kate Leahy, exec producer; Caleb Omens, line producer; Igor Jaude Lillo, cinematographer. Editorial Cosmo Street Lawrence Young, editor/sound designer; Mike Secher, sound designer. Post Company 3 Music Josh Kahn VFX Switch VFX
This Tết (Vietnamese for Lunar New Year), Apple launches its second “Shot on iPhone” campaign for Vietnam, this year collaborating on a music video with chart topping Gen Z superstar, Wren Evans.
Titled “Save the Music,” the music video was directed by C Prinz via production house SMUGGLER for TBWA\Media Arts Lab (Southeast Asia) and showcases the camera capabilities of the iPhone 16 Pro--shot by cinematographer Mike Altskan.
“Save the Music” celebrates Evans’ love of music, pride in Vietnamese creativity and inspires others to follow that creative path.
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