This Hulu ad is disguised as an Old Spice ad that’s not an ad–but promoting that you should get Hulu with no ads if you’re not into ads.
That’s the comedic premise behind Hulu Live TV’s “Just So You Know,” directed by Craig Gillespie of MJZ and edited by Christjan Jordan of Union Editorial for agency The Big Family Table.
Client Hulu Live TV Agency The Big Family Table Guto Araki, executive creative director; Jake Burnett, producer; Mary Ellen Duggan, head of production. Production MJZ, bicoastal Craig Gillespie, director; Emma Wilcockson, exec producer; Martha Davis, producer. Editorial Union Editorial LA Christjan Jordan, editor; Joe Hughes, assistant editor; Dani DuHadway, editorial producer; Michael Raimondi, managing director. Post/VFX Eight VFX Shira Boardman, exec producer; Ryan Dahlman, producer; Jean-Marc Demmer, creative director; Yann Mallard, VFX supervisor; Andy Davis, Flame lead; Adam Singer, FX artist. Color MPC LA Ricky Gausis, sr. colorist; Rebecca Boorsma, color producer; Meghan Lang, exec producer. Audio Post Lime Studios Mark Meyuhas, engineer; Peter Lapinski, assistant engineer; Susie Boyajan, exec producer. Licensed/Composed Music Dillon Frances, composer/”Look at That Butt” (licensed track)
Johnnie Walker wraps up the year with an inspiring campaign that is a direct and bold response to those who would question the strength of women. Created by AlmapBBDO in São Paulo, Brazil, this anthem film--“Forte São Elas” (“Strong are the Women”) starring actress Alice Braga--references one of the most iconic productions in the brand’s history worldwide:”The Man Who Walked Around The World.” Produced by Surreal Hotel Arts, directed by Lu Villaça, and featuring an original soundtrack by Cabaret Studio, “Forte São Elas” shows Braga walking as she describes how strength plays an essential role in the daily life of every woman. Whether facing stereotypes or countless other barriers, women are the masters of their own choices and stay true to their journeys. “The campaign recognizes the emotional strength and resilience of every woman who faces and overcomes obstacles every day, and boldly challenges outdated stereotypes. And when they say that whisky is too strong for women, we will tell them: it’s the women who are strong,” said Andrea Rubim, head of marketing for Johnnie Walker. [video width="1280" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/12/19005421/Johnnie-Walker-StrongAreTheWomen-1.mp4"][/video] Read More
