The Mitsubishi Outlander is the catalyst for evolution as it speeds across nondescript terrain, clearing a path that turns a barren wasteland into a planet replete with vegetation, water, sealife and the like. Brand New School served as visual effects/animation studio for the spot for Moscow agency Rolf Import.
Credits
Agency: Rolf Import, Moscow Production Company: Monty, Moscow Visual Effects: Brand New School,Manic, New York Jonathan Notaro, director/designer; Brian Wilcox, director/art director; Ji Yoon, TD; Eli Mavros, Nathan Scholtens, lead compositor/2D animator; Han Ho, Andrew Ortiz, Mitch Hann Hu, Camilia Benitez, Mitch Deoudes, Rob Dollase, Mark Rohrer, 3D animation,Johnny Starace, Flame artist
Ad Council, ONDCP, Strawberry Frog, Director Haya Waseem Team To Combat Opioid Overdoses
Developed as part of the Ad Council’s partnership with the Office of National Drug Control Policy (ONDCP) and created pro bono by agency StrawberryFrog, this public service campaign underscores the vital role young people can play in reversing opioid overdoses by carrying naloxone (often branded as Narcan or ReVive).
Directed by Haya Waseem via production company Object & Animal, this “It’s Gotta Be You” PSA shows how a girl answers the call to help save another young person.
Raising awareness of opioid overdose reversal medications like naloxone is a critical way to empower young adults to save lives, as the presence of fentanyl in illicit drugs and in counterfeit pills continues to put countless lives at risk nationwide. Naloxone is available without a prescription in all 50 states and territories and can reverse an opioid overdose.
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