Dad pays the price for not bringing home the Little Caesars “Extra Most Bestest” pizza which has the most cheese and pepperoni at an unbelievably low pricetag.
Indeed going to somewhere other than Little Caesars and paying more for less toppings would be a big mistake. Dad makes this mistake and as a result, his son demotes him, stripping the #1 off his cap. So the “#1 Dad” is demoted to just “Dad.”
Mike Warzin of Arts & Sciences directed this Little Caesars spot, “#1 Dad,” for agency Barton F. Graf, NY.
Credits
Client Little Caesars Agency Barton F. Graf Gerry Graff, chief creative officer/founder; Matt Moore, Jonathan Vingiano, creative directors; Sara Carr, Jesse Brown, copywriters/art directors; Josh Morse, head of integrated production; Liz Shook, producer. Production Arts & Sciences Mike Warzin, director; Andrew Denyer, line producer; John Benson, exec producer; Christa Skotland, head of production; Tim Hudson, DP. Editorial Exile Matt Murphy, editor; Stephania Dulowski, assistat editor; Sasha Hirschfeld, exec producer; Lauren Pullano, post producer. Finishing Method, Company 3 Audio Heard City
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