A LMU women’s basketball player offer advice๏ฟฝand her silk warm up pants๏ฟฝto a guy who’s having trouble sliding across the hood of his car ala Duke and Bo of The Dukes Of Hazzard. The bottom line: Support the LMU players๏ฟฝand they’ll return the favor.
Credits
Agency: Ignited Minds Ron Gould, executive creative director; Mike Wolfsohn, creative director; Reece Hoverkamp, art director; Matt Garthoff, Prentice Howe, copywriters; Diego Espana, producer Production Company: Partizan Lisa Cholodenko, director; Sheila Stepanek, executive producer; David Wolfson, producer; Eric Treml, DP Editorial: Spot Welders Inc. Ben Darling, editor Postproduction: Method Adolfo, colorist Audio: POP Sound Mitch Dorf, audio post mixer
Familiar Creatures Takes A Satirical Look At The Pressure To Share Photos For FamilyAlbum
The Japanese-based photo-sharing app FamilyAlbum, isnโt yet a household name in the U.S., but it does boast 23 million subscribers. To help break into the U.S., the brand recently teamed up with creative agency Familiar Creatures to launch its first major marketing campaign in the market. The campaign includes this :30--directed by Jordan Rodericks via SpangTV--which portrays the pressure a new mother faces as family and friends demand photos of her newborn, immediately after birth, reflecting the high expectations for immediate photo-sharing in todayโs connected world. The satirical tone of the video is designed to capture the humor in real-life situations while promoting the user-friendly interface and stress-relief that FamilyAlbum provides along with free, unlimited storage. The campaign is tailored for busy families who want a straightforward solution to store and share important moments without overwhelming social media feeds or worrying about privacy. [video width="1920" height="1080" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2025/01/28140708/Family-Album.mp4"][/video] Read More
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