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    Marc Forster Helms “Lost & Found” For Walmart on the Oscars

    By SHOOTUpdated:No Comments5258 Views

    Feature filmmaker Marc Forster (Monster’s Ball, The Kite Runner) directed “Lost & Found,” one in a series of three :60s making their broadcast debut during the Oscar telecast (2/26) on ABC. The other two :60s were helmed, respectively, by movie directors Antoine Fuqua and the team of Seth Rogen and Evan Goldberg

    The premise of each short film centers on “how every receipt tells a story,” with the directors being challenged to illustrate their vision for one receipt containing bananas, paper towels, batteries, scooter, wrapping paper and a video baby monitor. The three creative films are part of Walmart’s larger multi-year partnership with the Academy Awards that is aimed at highlighting Walmart’s commitment to the art of storytelling. Walmart is also be making a $250,000 donation to The Academy Grants Program for FilmCraft.

    In “Lost & Found,” several of these receipt items are lost and then found by different youngsters from different parts of the world who find value in them. Forster helmed the spot via Tool of North America.

    Agency is Saatchi & Saatchi NY.

    Credits

    Client Walmart Agency Saatchi & Saatchi NY Javier Campopiano, chief creative officer; Mike Pierantozzi, Wayne Best, executive creative directors; Blake Enting, head of design; Michael Craven, creative director/copywriter;  Scott Bassen, creative director/art director; John Doris, head of production; Emily Green, executive producer; Danica Rosen, Zamile Vilakazi, producers; Aliaksandra Shvedava, digital producer. Production Tool of North America Marc Forster, director; Nancy Hacohen, exec producer; Lisa Cowan, line producer. Editorial Union Editorial Matthew Chesse, editor; Michael Raimondi, executive producer, post; Noah Haeussner, post producer; Brad Besser, assistant editor. Color Company 3 Sofie Borup, colorist; Clare Movshon, short form producer. VFX Framestore Michael Ralla, VFX supervisor; Morgan Macuish, VFX exec producer. Sound Mix  Union Editorial Milos Zivkovic, mixer. Sound Design/Music E² Sound Marc Streitenfeld, composer.

    Media Type:Commercial: Television
    ScreenWork Categories:Commercial
    Video Tags:Marc ForsterOscarsTool of North AmericaWalmart



    Ford, W+K London, WracK Team On “Charge Around The Globe” Docuseries

    Thursday, November 21, 2024

    This trailer promotes Charge Around The Globe, a new adventure docuseries that follows record-breaking traveler Lexie Limitless on an extraordinary journey to circumnavigate the globe in an electric vehicle--traveling over 30,000 kilometers across six continents, all in pursuit of one world record. The three-part series on Prime Video in the U.K. showcases the capabilities of modern electric vehicles while immersing viewers in the numerous experiences and challenges Lexie encounters throughout her journey. As she navigates various challenges throughout her trip, Charge Around the Globe serves as a testament to the spirit of exploration. Ford, Wieden+Kennedy London and WracK teamed on the series.

    The documentary aims to address the primary concern hindering many consumers from transitioning to electric: doubts about the range and capability of electric vehicles. As a 120-year-old brand, Ford looked to its past as inspiration for the switch that’s taking place today. Over a century ago, pioneering explorer Aloha Wanderwell set off from Nice at the age of 16 to become the first woman to drive around the world in a Ford Model T. Now, in 2024, we get to see Lexie, the youngest person to visit every country in the world, take to the wheel of the electric Ford Explorer, reinventing that historic journey for a new generation. Along the way, she meets extraordinary people, navigates difficult terrains, and faces the challenges of a constantly evolving charging infrastructure that puts her to the test.

    “Charge Around The Globe has been the ultimate test drive for our new electric Ford Explorer. We took on every kind of weather and road condition and dealt with just about every charging scenario. The journey embodies the true... Read More

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