Professional stunt drivers put the Mann van through its paces in strikingly visual, visceral fashion in this piece driven by a score from Yessian Music.
Lino Russell of Sterntag Film, Hamburg, Germany, directed for agency Jung von Matt/Elbe, Hamburg.
Music/Sound: Yessian Music, Hamburg and Detroit Jeff Dittenber, sound designer. Track: “Hour Of The Witch” from artist Gresby Nash; Ingmar Rehberg, exec producer; Lukas Lehmann, jr. producer. Audio Post: Yessian Music, Detroit and Hamburg Jeff Dittenber, mixer; Moritz Grusch, co-mixer Agency: Jung von Matt/Elbe, Hamburg, Germany Production: Sterntag Film, Hamburg, Germany Lino Russell, director
At the heart of this campaign for Pay.UK Current Account Switch Service (CASS) is a playful yet relatable narrative, brought to life in the hero TV commercial, “Blind Date.” Directed by Rosie May Bird Smith of Biscuit Filmworks for agency House 337, the spot follows a woman nervously meeting her blind date, only to discover the person waiting for her is someone you definitely wouldn’t want to meet on a blind date. The voiceover reassures: ”Blind dates. They’re a bit like switching bank accounts. You don’t want any surprises. That’s why we guarantee there won’t be any when you switch with the Current Account Switch Service.” “Everyone knows the pain of a bad date, the gut-churning realization you’ve texted your boss instead of your mate, and being stuck next to someone eating the world’s stinkiest lunch,” said Ross Newton, creative director, House 337, who added, “Life is a minefield of unwanted surprises, so coming up with the campaign idea was the easy part. The real challenge was deciding which situations to include and which to ditch. Sadly, these scenarios are all too relatable for us all, myself included.” [video width="1280" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2025/01/27172312/Current-Account-Switch-Service-Blind-Date.mp4"][/video] Read More
