In this music video, Kool-Aid Man comes together with Grammy award-winning rapper Lil Jon to put a modern spin on a holiday track sure to liven up any gathering.
The pairing was conceived by a creative ensemble at mcgarrybowen Chicago. Brad Bischoff of Club Paradise served as director and editor of the music clip which puts a new twist on the Xmas carol “All I Really Want for Christmas.”
CreditsClient Kraft Heinz/Kool-Aid Agency mcgarrybowen Chicago Kurt Fries, chief creative officer; Michael Straznickas, executive creative director, art; Dave Reger, executive creative director/copy; Scott Rench, associate creative director, art; John Wrend, associate creative director, copy; Max Franklin, associate art director; Shawna Ross, executive director, strategy; Kevin Kovanich, director, strategy; Steve Ross, director of content production; Sara Martin, producer; Jerry Krenach, managing director, global music production; Libby Morris, music producer. Music Good Ear Music Supervision Morgan Thoryk, music supervision. Production Club Paradise Brad Bischoff, director and editor; Alex Hidalgo, exec producer.
TBWA\Media Arts Lab, Directing Team Megaforce Weigh In On Tongue-in-Cheek Apple Film
Directed by Megaforce via production company Iconoclast for agency TBWAMedia Arts Lab in L.A., this Apple film titled "No Sweat" features a weightlifter effortlessly spinning and manipulating massive weights as if they were batons, metaphorically representing the ability of the M4 family of chips--M4, M4 Pro, and M4 Max--to handle the most demanding workloads with ease, all set to Des’ree’s famed music track “You Gotta Be.” [video width="1046" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/11/01112010/M4-chip-No-Sweat-Apple.mp4"][/video] Read More