NBA star Blake Griffin and animated Looney Tunes character Marvin Martian go at it in a basketball dunk contest to end all contests–with high stakes for Jordan Brand out of agency Wieden+Kennedy, New York.
Music/sound house was tonefarmer.
"The Dunk To End All Dunks" was directed by feature filmmaker Jon Favreau via Pacific Rim Films.
Music/Sound: DJ Statik Selektah, composer tonefarmer, New York Jared Hunter, Raymond Loewy, Sam Skarstaad, composers; Jimmy Harned, sound designer. Audio Post: Sonic Union, New York Steve Rosen, mixer; Justine Cortale, studio director; Agency: Wieden+Kennedy, New York; Production: Pacific Rim Films, Marina del Rey, Calif. Jon Favreau, director
Johnnie Walker wraps up the year with an inspiring campaign that is a direct and bold response to those who would question the strength of women. Created by AlmapBBDO in São Paulo, Brazil, this anthem film--“Forte São Elas” (“Strong are the Women”) starring actress Alice Braga--references one of the most iconic productions in the brand’s history worldwide:”The Man Who Walked Around The World.” Produced by Surreal Hotel Arts, directed by Lu Villaça, and featuring an original soundtrack by Cabaret Studio, “Forte São Elas” shows Braga walking as she describes how strength plays an essential role in the daily life of every woman. Whether facing stereotypes or countless other barriers, women are the masters of their own choices and stay true to their journeys. “The campaign recognizes the emotional strength and resilience of every woman who faces and overcomes obstacles every day, and boldly challenges outdated stereotypes. And when they say that whisky is too strong for women, we will tell them: it’s the women who are strong,” said Andrea Rubim, head of marketing for Johnnie Walker. [video width="1280" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/12/19005421/Johnnie-Walker-StrongAreTheWomen-1.mp4"][/video] Read More
