Bryan Buckley of production house Hungry Man directed this Nissan Europe spot promoting environmental conservation and starring Margot Robbie, a Best Leading Actress Oscar nominee this year for her tour de force portrayal of Tonya Harding in I, Tonya.
Robbie is seen surfing as others are also out and about enjoying the sun, sand and sea. She notes that ecological change starts with individual decisions–and that the power is in us to affect positive change for this and future generations. One such choice is to drive a zero-emissions electric vehicle like the Nissan Leaf.
CreditsClient Nissan Europe Cédric Ratinaud, communications manager; Xavier Audoin, consumer communications; Andy Francis, joint managing director; Lucy Watts, sr. project director. Production Hungry Man Bryan Buckley, director; Scott Henriksen, DP; Kevin Byrne, managing partner/exec producer; Mino Jarjoura, exec producer/partner; Dan Duffy, Caleb Dewart, Jacki Sextro, exec producers; Marian Harkness, head of production; Matt Lefebvre, producer; Mike O’Connor, production supervisor; Mike Curtis, 1st assistant director. Editorial Cosmo Street Tessa Davis, editor. Talent Margot Robbie.
Top Spot of the Week: iPhone 16, Director David Shane “Write Smarter” With Apple Intelligence
Created by Apple’s in-house agency and directed by David Shane of production company O Positive, this commercial is one of two which continues the Apple Intelligence campaign for the iPhone 16.
Apple Intelligence is the personal intelligence system that can make users look, feel and be smarter. In the case of this “Write smarter” ad, we meet an office worker who leverages Apple Intelligence on his iPhone 16 Pro to dramatically improve his barely literate email to one that is professional, concise and has a measure of eloquence--much to the surprise and amazement of his boss.
This slice of office life highlights the value of key Apple Intelligence upgrades, including Writing Tools which work wonders with the quality of how one communicates and connects with others.
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