Andy Baker, who’s repped by the Hornet studio, directed this animated music video for British group easy life, highlighting its opening debut album track “A Message To Myself.” Produced by Andy Baker Studio, the film features vivid 2D characters, rich animations, a definitive “cool” quality, and an understated moral depth. Through the metaphor of a fishbowl representing burnout, Baker tackles the subject of mental wellbeing with an uplifting story that harmonizes perfectly with the song’s to-be-lived-by lyrics: “there’s nobody else who can do you like you can do.”
“The track takes you on such an amazing emotional rollercoaster, I wanted the animation to match this and the positive feeling it leaves you with. We also wanted the film to talk about mental health in more open and realistic ways,” said Baker.
According to easy life frontman Murray Matravers, the song is a “reminder to keep doing you. It’s a celebration of individualism at all costs, to be yourself because nobody can do you better.”
Baker shared, “I hope this film can help, even in a tiny way, remove some of the public stigma surrounding discussing mental health and echo the sentiment of the song by sending a positive message of support to anyone who needs it right now.”
