From brownie-inspired cookies with caramel-flavored crème to lemon tea cookies, Girl Scouts of the USA is making it easier for you to track down your favorite box of cookies. For the first time ever, customers can order from DoorDash and have Girl Scout cookies delivered same-day.
Production company Greencard and creative editorial and postproduction company BANDIT teamed with DoorDash to bring a magical world of Girl Scout Cookie-delivered delights come to life with mixed-media artistry in this spot directed by Ben Steiger-Levine. As one Scout delivers the good news about the DoorDash option, viewers catch a glimpse of an animated society won over by their choice cookies, all from the open boxes of fan-favorite flavors.
Credits
Client DoorDash Mariota Essery, executive creative director; Ben Bellayuto, sr. creative lead/art; Eva Edgren, art director; Erin Woolf, copywriter; Daisy Soloway, project manager; David Schiavone, executive producer. Production Greencard Ben Steiger-Levine, director; Josh Hartsoe, line producer; Emily Kim Wiedemann, exec producer/founder; Chazz Carfora, exec producer/partner; Dani Zeitlin, EP/sales. Postproduction BANDIT Zeke O’Donnell, editor; Chris McNinch, assistant editor; Chris Davis, VFX; Prez Radlowski, VFX assistant; Laura Cavanaugh, post producer; Laura Relovsky, exec producer. Audio Post Mr. Bronx Geoff Strasser, mixer. Color Visual Creatures Josh Bohoskey
At the heart of this campaign for Pay.UK Current Account Switch Service (CASS) is a playful yet relatable narrative, brought to life in the hero TV commercial, “Blind Date.” Directed by Rosie May Bird Smith of Biscuit Filmworks for agency House 337, the spot follows a woman nervously meeting her blind date, only to discover the person waiting for her is someone you definitely wouldn’t want to meet on a blind date. The voiceover reassures: ”Blind dates. They’re a bit like switching bank accounts. You don’t want any surprises. That’s why we guarantee there won’t be any when you switch with the Current Account Switch Service.”
“Everyone knows the pain of a bad date, the gut-churning realization you’ve texted your boss instead of your mate, and being stuck next to someone eating the world’s stinkiest lunch,” said Ross Newton, creative director, House 337, who added, “Life is a minefield of unwanted surprises, so coming up with the campaign idea was the easy part. The real challenge was deciding which situations to include and which to ditch. Sadly, these scenarios are all too relatable for us all, myself included.”
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