A police pursues a black corvette in a high speed chase. It is then revealed that the getaway car is driven by a fish. The corvette drives off the road, down an embankment and up to a lake, the door opens and the fish flies into the water and swims away. The two police cars pull up and the policemen rush out. One exclaims “Dang, he got away.” The other draws “No, he didn’t” while fingering his fishing rod with a bright yellow colored lure. The word “Rapala” appears in red over the lake.
Credits
Agency: Carmichael Lynch Peter McHugh, chief creative officer; Jim Nelson, executive creative director; Steve Casey, creative director; Tom Camp, writer; Brock Davis, art director; Sean Healey, producer Production Company: Incubator Films,Radke Films Tom De Cerchio, director; Alexandra Chamberlain, executive producer; Kate Dale, producer; Glen Keenan, DP, Editorial: Channel Z Charlie Gerszewski, editor Postproduction: Pixel Farm Dave Sweet, colorist; Steve Medin, online editor/visual effects artist Visual Effects: Stefaniuk Studios Ron Stefaniuk, animatronic creator/artist Sound Design: Elias Arts Jay Nierenberg, sound designer Audio: Pixel Music, Minneapolis Ken Chastain, audio engineer
Apple, Director Kim Gehrig Deploy Wiggle Man To Introduce iPhone 16e
This “Meet iPhone 16e” spot features a wiggle man dancing his heart out over his powerful new iPhone 16e.
Directed by Kim Gehrig via production house Somesuch for agency Apple Marcom, the ad also offers a first listen of “Talk,” Selena Gomez and Benny Blanco’s new song.
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