In this emotionally moving and poignant short film–For The Wind–directed by Lance Acord of bicoastal Park Pictures for Gatorade out of TBWAChiatDay LA, WNBA star basketball player Elena Delle Donne talks about her older sister Lizzie who can’t see, speak or hear due to cerebral palsy. Lizzie, though, is Elena’s inspiration, giving her an inner strength.
Contributing to the inspiring feel and vibe of the two-minute film is a soundtrack from Santa Monica, Calif.-based SOUTH Music & Sound Design, with audio post provided by mixer Rohan Young of Lime, Santa Monica.
Music/Sound: SOUTH Music and Sound Design, Santa Monica, Calif. Dan Pritikin, creative director; Robin Holden, composer/sound designer; Ann Haugen, EVP/director of production Audio Post: Lime Studios, Santa Monica, Calif. Rohan Young, mixer; Ben Tomastik, assistant mixer; Susie Boyajan, exec producer. Agency: TBWAChiatDay, Los Angeles Production: Park Pictures, bicoastal/international Lance Acord, director
The Best Work You May Never See: McCann NY, Director Christian Breslauer Sound Grande For New York Lottery
McCann New York launched a campaign for the New York Lottery which includes this music video-style spot directed by Christian Breslauer of London Alley. The :30 features a signature song, “Sounds Grande,” as we see our featured music video protagonist get into the lotto spirit thanks to the new GRANDE Scratch-Off Games (up to $3 million in cash prizes, and a chance drawing for one of 100 VIP trips to Billboard Latin Music Week in Miami). The new lotto games were designed by McCann Design, inspired by the colorful storefronts of New York bodegas. [video width="1920" height="1080" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/09/18010750/YNSL3561000H_NYL_SOUNDS-GRANDE_30_ENGLISH.mp4"][/video] Read More